FACES
Not just faces in Vienna ~ the FACES of Vienna
Vienna
faces of vienna
Powered by united kids verein
Powered by united kids verein
CONCEPT OF EVENT
22
37
350
TOTAL ONLINE RESIDENTS (KIDS)
TOTAL OFFLINE RESIDENTS (kids)
ART PIECES CREATED WORLDWIDE
120
Tagline options:
WHAT:
FACES is a four-day art & fashion event celebrating
Vienna’s most inspiring individuals — as seen through the eyes of the next generation.
WHO:
300 teenage artists have each created a portrait of one of the city’s cultural, philanthropic, and creative icons — individuals who enrolled in the project.
WHERE:
These 300 portraits will be exhibited in a stunning, immersive setting at The Node Gallery across four days of programming:
from Thursday’s grand opening to Sunday’s final brunch,
the event blends exhibition, fashion, music, and community.
PROGRAM:
The program includes a portrait showcase, a collaborative fashion collection designed from youth-created prints, a live concert, private party, curated workshops, and a closing gathering for meaningful exchange.
EXTRA: Each portrait will be gifted to its subject
after the event — a symbolic act connecting Vienna’s future generation with those shaping its present.
FACES is not just an event — it’s a tribute, a platform,
and a cultural moment.
- An Invitation-Only Portrait Series Honoring Vienna’s Movers, Makers & Minds
- Be Seen. Be Celebrated. Become Part of the Portrait Collection.
- A Landmark Art & Fashion Event — Featuring Vienna’s Most Inspiring People
- A Portrait Project for the 300 People Defining Vienna
WHAT:
FACES is a four-day art & fashion event celebrating
Vienna’s most inspiring individuals — as seen through the eyes of the next generation.
WHO:
300 teenage artists have each created a portrait of one of the city’s cultural, philanthropic, and creative icons — individuals who enrolled in the project.
WHERE:
These 300 portraits will be exhibited in a stunning, immersive setting at The Node Gallery across four days of programming:
from Thursday’s grand opening to Sunday’s final brunch,
the event blends exhibition, fashion, music, and community.
PROGRAM:
The program includes a portrait showcase, a collaborative fashion collection designed from youth-created prints, a live concert, private party, curated workshops, and a closing gathering for meaningful exchange.
EXTRA: Each portrait will be gifted to its subject
after the event — a symbolic act connecting Vienna’s future generation with those shaping its present.
FACES is not just an event — it’s a tribute, a platform,
and a cultural moment.
ART PIECES EXHIBITED WORLDWIDE
The UNITED KIDS CHARITY Foundation inspires and supports kids since 2022.
We provide motivational, creative programs
to help teenagers focus on their future.
By showcasing their artwork worldwide,
we aim to foster their creative development and mental peace, transforming their experiences into sources of motivation and inspiration.
Our mission is to nurture a generation that looks beyond their past, embracing a bright and promising future.
What do we do?
Our programs allow these teens to create, exhibit and sell their art, with all proceeds going directly to their education, including:
- Empowering mentorship by their female role models.
- Financial support from the internships and practices.
- Unique Art therapy.
- Display of the artwork globally.
Who are our residents?
- Ukrainian kids we evacuated in 2022 (our original community)
- New teenagers that currently living in Vienna and passionate about fashion & art
- Ukrainian teens across Europe (joining online)
- Not only Ukrainians anymore — we welcome all young voices ready to grow. In 2024 new girls from Austria, Switzerland, and other EU countries joined us a residents.
- 95% of our community are female aged 13–19
ABOUT US
STORY OF A FOUNDER
As told directly by the founder, Masha Zolotova — a personal, unfiltered story behind the mission, taken from a recent in-depth conversation.
I was born in the south of Ukraine, in Odesa. I have an art degree, and since I was 19 years old, I’ve been building different kinds of projects and entrepreneurial ventures — literally starting as a student. My goal was always to create a creative community and to build space around it.
Over the years, I’ve created art studios, art centers, art festivals, and big events. In 2016, I opened my own production agency. This is how I built a huge community of mothers and children. Our profile focused on helping kids develop within video and photo industries.
Three years later, I started building the same thing in Los Angeles, California. I moved there to launch a similar production and agency structure in LA.
Seven years later, I had over 600 families in my production community, all focused on helping children gain confidence and try different creative programs — from as early as three to five years old.
But then the war hit. I had to shut everything down in Ukraine and relocate my family.
By what felt like fate — almost mystical circumstances — I came to Vienna just for a weekend and decided to stay. With the support of partners and friends in the U.S. and Europe, I started evacuating people from my home city, Odesa. Together with generous support from people in Austria, the U.S., Germany, the UK, Ukraine, Romania government and Moldova, we managed to relocate about 60 people to Vienna and help them find new homes — mostly mothers with children.
But that was just the beginning of the journey.
Only a few weeks after bringing them to Vienna, I realized a very specific group was suffering the most: teenage girls aged 11–14. They were in the worst emotional state, including my own daughter who didn’t want to leave her room for a month. Another girl didn’t speak at all.
These girls had lost everything — their friends, their city, their identity. And they didn’t speak the language, since we study English, not German, back home. That’s when I knew I had to create urgent programs to emotionally support these girls.
With the help of an amazing family in Austria, I was given a space near MuseumsQuartier for three months. I used it to build my first community. I focused on art creation, because art heals. I built a 10-step art therapy program that guided the girls through abstract art in various forms. Through this, they created a full collection of pieces — full of story, emotion, pain, hope, and a desire for peace.
That same year, we were invited to be part of Miami Art Basel. We prepared a collection of small pieces to showcase. But, due to what I call “higher reasons,” we shifted plans and instead exhibited at the New York Art Expo. We founded a second foundation in Florida and started bringing our art to the U.S., where many pieces sold quickly.
During that first year, I also built a group of Ukrainian families in London — about 40 families. I led workshops there, including at the British Museum. We also held workshops in Mallorca, where we created 70 more pieces for a second Miami exhibition.
Throughout all of this, our core mission stayed the same: art and art therapy. And yet, in the second year, the girls — now the resident artists of my foundation — became like family. They started asking for more workshops: in fashion, photography, videography, ceramics, PR, marketing, and social media. They wanted to explore everything.
They basically inspired the next step: finding female mentors who could pass along their knowledge and inspire the girls.
So I brought in international female mentors who volunteered their time. We held over 60 workshops across multiple fields. Our main residents are now based in Vienna, and we’ve decided to establish our biggest studio here.
Now, we are preparing FACES — an event that celebrates this mentorship, this community, and this two-way collaboration between generations. Women from my generation, who are already successful in the creative industries, and the next generation of aspiring artists.
Together, we’re building a legacy: we invite amazing women to support our cause by enrolling in the FACES program — where they will receive a personal portrait created by our young artists, curated by professional women in art. Each portrait is a symbol of shared values: mentorship, legacy, and giving back.
Through this platform, we are creating something much bigger: a collaborative legacy between generations, built on art, care, and belief in the future.
All proceeds from FACES will go to fund educational and therapeutic programs for 300 kids in Vienna next year.
As told directly by the founder, Masha Zolotova — a personal, unfiltered story behind the mission, taken from a recent in-depth conversation.
I was born in the south of Ukraine, in Odesa. I have an art degree, and since I was 19 years old, I’ve been building different kinds of projects and entrepreneurial ventures — literally starting as a student. My goal was always to create a creative community and to build space around it.
Over the years, I’ve created art studios, art centers, art festivals, and big events. In 2016, I opened my own production agency. This is how I built a huge community of mothers and children. Our profile focused on helping kids develop within video and photo industries.
Three years later, I started building the same thing in Los Angeles, California. I moved there to launch a similar production and agency structure in LA.
Seven years later, I had over 600 families in my production community, all focused on helping children gain confidence and try different creative programs — from as early as three to five years old.
But then the war hit. I had to shut everything down in Ukraine and relocate my family.
By what felt like fate — almost mystical circumstances — I came to Vienna just for a weekend and decided to stay. With the support of partners and friends in the U.S. and Europe, I started evacuating people from my home city, Odesa. Together with generous support from people in Austria, the U.S., Germany, the UK, Ukraine, Romania government and Moldova, we managed to relocate about 60 people to Vienna and help them find new homes — mostly mothers with children.
But that was just the beginning of the journey.
Only a few weeks after bringing them to Vienna, I realized a very specific group was suffering the most: teenage girls aged 11–14. They were in the worst emotional state, including my own daughter who didn’t want to leave her room for a month. Another girl didn’t speak at all.
These girls had lost everything — their friends, their city, their identity. And they didn’t speak the language, since we study English, not German, back home. That’s when I knew I had to create urgent programs to emotionally support these girls.
With the help of an amazing family in Austria, I was given a space near MuseumsQuartier for three months. I used it to build my first community. I focused on art creation, because art heals. I built a 10-step art therapy program that guided the girls through abstract art in various forms. Through this, they created a full collection of pieces — full of story, emotion, pain, hope, and a desire for peace.
That same year, we were invited to be part of Miami Art Basel. We prepared a collection of small pieces to showcase. But, due to what I call “higher reasons,” we shifted plans and instead exhibited at the New York Art Expo. We founded a second foundation in Florida and started bringing our art to the U.S., where many pieces sold quickly.
During that first year, I also built a group of Ukrainian families in London — about 40 families. I led workshops there, including at the British Museum. We also held workshops in Mallorca, where we created 70 more pieces for a second Miami exhibition.
Throughout all of this, our core mission stayed the same: art and art therapy. And yet, in the second year, the girls — now the resident artists of my foundation — became like family. They started asking for more workshops: in fashion, photography, videography, ceramics, PR, marketing, and social media. They wanted to explore everything.
They basically inspired the next step: finding female mentors who could pass along their knowledge and inspire the girls.
So I brought in international female mentors who volunteered their time. We held over 60 workshops across multiple fields. Our main residents are now based in Vienna, and we’ve decided to establish our biggest studio here.
Now, we are preparing FACES — an event that celebrates this mentorship, this community, and this two-way collaboration between generations. Women from my generation, who are already successful in the creative industries, and the next generation of aspiring artists.
Together, we’re building a legacy: we invite amazing women to support our cause by enrolling in the FACES program — where they will receive a personal portrait created by our young artists, curated by professional women in art. Each portrait is a symbol of shared values: mentorship, legacy, and giving back.
Through this platform, we are creating something much bigger: a collaborative legacy between generations, built on art, care, and belief in the future.
All proceeds from FACES will go to fund educational and therapeutic programs for 300 kids in Vienna next year.
- 2022 London British Museum workshop (link)
- 2023 Palma-de-Mallorca workshop (link)
- 2023 NYC Art Expo (soon)
- 2023 ART & BUSINESS Magazine (link)
- 2024 Miami exhibition 2024 (soon)
- 2024 UK & Marcin - Vienna Collaboration (link)
- 2024 UK & Dance - Vienna Collaboration (link)
- 2024 UK & Yassme - Vienna Collaboration (link)
- 2024 UK $ Sappho - Vienna Collaboration (link)
- 2024 UK & ZYHATS - Vienna Collaboration (link)
- 2024 UK & Teresa - Vienna Collaboration (link)
- 2024 UK & WMNWien ROSEWOOD (link)
- 2024 UK & WMNWien IMAGINE STUDIO (link)
- 2024 UK & Am Hof Pop Up (link)
- 2025 UK & Jasmin - Vienna Collaboration (link)
- 2025 UK & Angelina - London Collaboration (link)
- 2025 UK & Amelia - Zurich Collaboration (link)
- 2025 UK & Hedonist Group - Vienna (link)
- 2025 UK & Sofi Hoev Collaboration - Vienna (link)
- 2025 UK & LEADERS-ON-HEELS - Vienna (soon)
- 2025 BASIC Magazine Los Angeles (link)
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SOCIAL
PROOFS
PROOFS
12
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Founder | Vienna, Austria
CFO | Vienna, Austria
Masha Zolotova
Martin Swoboda
PARTNERS/BOARD
Inna Pavliv
Sponsorships & co | Vienna, Austria
Advisors
Galleries relations | Miami, USA
PR | Los Angeles, California
Robin Anezin
Viktorija Pashuta
PR International
PR | Vienna, Austria
Representative
PR | Vienna, Austria
Nicole Adler
At United Kids, we are dedicated to the empowerment of the new generation.
FACES is more than a cultural tribute — it’s a fundraising initiative with a clear mission.
Through the enrollment of 300 inspiring individuals,
the event helps raise part of our annual goal — €475,000
to fund educational and therapeutic art programs for over 300 children in Vienna.
Proceeds from event directly support these young artists throughout 2026, providing access to year-round mentorship,
creative education, and regular art therapy.
This initiative transforms recognition into real impact,
making FACES not only a celebration of Vienna’s icons —
but a platform for lasting change.
FACES is more than a cultural tribute — it’s a fundraising initiative with a clear mission.
Through the enrollment of 300 inspiring individuals,
the event helps raise part of our annual goal — €475,000
to fund educational and therapeutic art programs for over 300 children in Vienna.
Proceeds from event directly support these young artists throughout 2026, providing access to year-round mentorship,
creative education, and regular art therapy.
This initiative transforms recognition into real impact,
making FACES not only a celebration of Vienna’s icons —
but a platform for lasting change.
OUR
FUNDRAISING
PLAN
FUNDRAISING
PLAN
OUR NEXT STEPS
1
FUNDRAISING & FINANCIAL PARTNERSHIPS
STEP
- Launch immediate fundraising campaign (donors, grants, sponsorships).
- Pitch to aligned brands, female-led ventures, and foundations.
Program Design
2
STEP
- Build a creative therapy program.
- Partner with certified therapists and wellness coaches.
- Design mentorship structure led by successful female founders.
3
Outreach & Enrollment of 300 Kids
STEP
- Work with schools, youth centers, and care agencies.
- Prioritize kids facing social, creative, or emotional hardship.
- Use community ambassadors and a simple intake process.
FACES – The Awareness & Impact Event
4
STEP
→ Flagship event celebrating the kids, mentors, and mission
- Showcase “Faces of United Kids”: stories, art, and journeys.
- Invite media, funders, community leaders, and partners.
- Include youth performances, mentor panels, and creative showcases.
- Designed to drive maximum attention, donations, and partnerships.
5
OCTOBER: Program Launch – Therapy, Creativity & Mentorship
STEP
- Weekly therapy and creativity workshops.
- Monthly mentorship days with real-life experiences.
- Build community through peer circles and storytelling.
At United Kids Studio, our residents receive weekly therapy sessions, hands-on creative workshops, and mentorship from inspiring female founders.
We focus on nurturing mental well-being, developing talent, and providing real-life guidance.
Children become part of a supportive community with access to emotional care, creativity labs,
and signature events like FACES—a celebration of growth, support, and women’s empowerment.
We focus on nurturing mental well-being, developing talent, and providing real-life guidance.
Children become part of a supportive community with access to emotional care, creativity labs,
and signature events like FACES—a celebration of growth, support, and women’s empowerment.
WHAT WE OFFER
TO OUR RESIDENTS WORLDWIDE:
TO OUR RESIDENTS WORLDWIDE:
When you support United Kids, you become part of a global mission to uplift the next generation.
We provide full transparency, regular impact updates, and powerful stories that show how your support changes lives.
Donors worldwide receive recognition, invitations to key events like our FACES showcase.
Curious about our financial strategy?
It’s fully transparent—take a look here.
We provide full transparency, regular impact updates, and powerful stories that show how your support changes lives.
Donors worldwide receive recognition, invitations to key events like our FACES showcase.
Curious about our financial strategy?
It’s fully transparent—take a look here.
WHAT WE OFFER
TO OUR DONORS WORLDWIDE:
TO OUR DONORS WORLDWIDE:
FOOD COOKING
BREAKFASTS
CINEMA NIGHTS
BUSINESS BRUNCHES
DETAILS
FACES is a platform that enrolls the next generation of women and provide them with long-term mentorships and access to the creative industries they are passionate about. We are creating a community of art & fashion leaders and inspirational people within the FACES platform to help next generation to find their path and support their development in art & fashion free of charge.
United Kids Foundation is based in Vienna, where our core team and residents live and create. Through our Florida-registered foundation, we share our work and build partnerships across the U.S. We also host annual programs in London with a growing community of 40+ girls, run creative summer sessions in Mallorca, and collaborate year-round with our lead mentor and charity advisor based in Los Angeles.
Please read "ABOUT FOUNDER" part above.
We believe in the power of mentorship to create, heal, connect, and empower. Many children in Vienna and all over the world lack access to meaningful cultural education and real emotional support — and we changing that through long-term, sustainable programs. Our general goal is to create studios in 12 big cities all over the world to help young women to develop their passions and find their path in life.
Option 1
TITLE: Manet FACE
STYLE: IMPRESSIONISM
MATERIAL: oil, linen
PRICE:
TITLE: Manet FACE
STYLE: IMPRESSIONISM
MATERIAL: oil, linen
PRICE:
Option 2
TITLE: Warhol FACE
STYLE: POP-ART
MATERIAL: photo-print, acrylic
PRICE:
TITLE: Warhol FACE
STYLE: POP-ART
MATERIAL: photo-print, acrylic
PRICE:
Option 4
TITLE: Matisse FACE
STYLE: FAVISM
MATERIAL: acrylic, cut paper
PRICE:
TITLE: Matisse FACE
STYLE: FAVISM
MATERIAL: acrylic, cut paper
PRICE:
Option 5
TITLE: Rothko FACE
STYLE: MINIMALISM
MATERIAL:
PRICE:
TITLE: Rothko FACE
STYLE: MINIMALISM
MATERIAL:
PRICE:
Option 6
TITLE: Picasso FACE
STYLE: CUBISM
MATERIAL: acrylic, collage
PRICE:
TITLE: Picasso FACE
STYLE: CUBISM
MATERIAL: acrylic, collage
PRICE:
Option 3
TITLE: Basquiat FACE
STYLE: NEO-EXPRESSIONISM
MATERIAL: mixid, oil, spray
PRICE:
TITLE: Basquiat FACE
STYLE: NEO-EXPRESSIONISM
MATERIAL: mixid, oil, spray
PRICE:
PORTRAITS options
Option 9
TITLE: Chagall FACE
STYLE: MAGICAL REALISM
MATERIAL: gouache, ink, pastel
PRICE:
TITLE: Chagall FACE
STYLE: MAGICAL REALISM
MATERIAL: gouache, ink, pastel
PRICE:
Option 12
TITLE: Dali FACE
STYLE: SURREALISM
MATERIAL: oil, gold
PRICE:
TITLE: Dali FACE
STYLE: SURREALISM
MATERIAL: oil, gold
PRICE:
Option 11
TITLE: Klimt FACE
STYLE: ART NOUVEAU
MATERIAL: gold, oil, mosaic
PRICE:
TITLE: Klimt FACE
STYLE: ART NOUVEAU
MATERIAL: gold, oil, mosaic
PRICE:
Option 10
TITLE: Kandinsky FACE
STYLE: ABSTRACT
MATERIAL: watercolor, ink, charcoal
PRICE:
TITLE: Kandinsky FACE
STYLE: ABSTRACT
MATERIAL: watercolor, ink, charcoal
PRICE:
Option 8
TITLE: Gaugin FACE
STYLE: PRIMITIVISM
MATERIAL: oil, tempera
PRICE:
TITLE: Gaugin FACE
STYLE: PRIMITIVISM
MATERIAL: oil, tempera
PRICE:
Option 7
TITLE: Van Gogh FACE
STYLE: POST-IMPRESSIONISM
MATERIAL: oil, palette knife
PRICE:
TITLE: Van Gogh FACE
STYLE: POST-IMPRESSIONISM
MATERIAL: oil, palette knife
PRICE:
Contact:
candidmasha@gmail.com
Masha Zolotova
Founder and CEO
+43 681 818 088 28 (EU)
+1 310 600 5146 (US)
candidmasha@gmail.com
Masha Zolotova
Founder and CEO
+43 681 818 088 28 (EU)
+1 310 600 5146 (US)
IMPRINT
UNITED KIDS Verein zur Unterstützung hilfsbedürftiger und geflüchteter Kinder aus der Ukraine
Vienna, Austria
ZVR 1260429957
IBAN: AT79 2011 1846 3497 3600
BIC: GIBAATWWXXX
UNITED KIDS Verein zur Unterstützung hilfsbedürftiger und geflüchteter Kinder aus der Ukraine
Vienna, Austria
ZVR 1260429957
IBAN: AT79 2011 1846 3497 3600
BIC: GIBAATWWXXX
